AMMAN — The Jordanian pavilion at three specialised international exhibitions being held at the Dubai World Trade Centre has attracted significant interest from visitors and buyers keen to explore national products.

 

A total of 15 Jordanian companies are participating in the exhibitions, showcasing their products and seeking to strengthen the presence of Jordanian industry in international markets while opening up new export opportunities, the Jordan News Agency, Petra, reported.

 

The Jordanian Exporters Association (JEA), in cooperation with the Amman Chamber of Industry, is organising the pavilion as part of three events: Gulf Industrial Exhibition 2026, Sweets and Snacks Exhibition 2026, and Private Label Exhibition 2026.

 

The exhibitions began on Tuesday and will run until Thursday.

 

In a statement on Wednesday, JEA Chairman Senator Ahmad Khudari said Jordan's participation marked an important step towards strengthening the presence of national products in foreign markets.

 

He added that the association provides participating companies with an opportunity to showcase their products, production capabilities and competitiveness to a wide range of buyers and importers.

 

International exhibitions serve as key platforms for establishing commercial partnerships, exchanging expertise and gaining insight into market needs and demand trends, Khudari said.

 

Such events also help Jordanian companies improve their products, expand their customer base and access new markets, he added.

 

Khudari stressed the importance of diversifying export markets rather than relying solely on traditional destinations.

 

He said the participation of Jordanian companies in international exhibitions helps enhance the competitiveness of national industry and expand export opportunities, ultimately contributing positively to production, investment and job creation.

 

The JEA continues to work with relevant authorities and the industrial sector to facilitate the participation of national companies in international exhibitions, promote Jordanian products and highlight their quality, diversity and ability to meet the requirements of various markets, he added.